I work with ethical and eco conscious businesses and creatives, within the sustainable fashion space and wider world of environmentalism, bringing the missing spark to their visual and written content. My work spans modelling, sustainable styling, content creation and beyond — all with a slow, thoughtful, and well rounded approach.
Originally based in Wiltshire, England, but now also splitting time in Bangor, Northern Ireland, I’ve modelled for brands featured in the likes of British Vogue, spent 3+ years as a Digital Marketing Exec for Belles and Babes, and spoken at schools and events about accessible and down to earth approaches to personal fashion — for people and the planet.
My work is varied and sometimes niche and honestly, rather hard to explain into a neat introductory paragraph. So, here are some of my favourite projects. But first, some quick directs to different areas of my portfolio if you know exactly what you’re looking for.
(Header images photographed by Celie Nigoumi)
Poppyella Oakey
Portfolio Overview
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Digital Marketing
A wide range of digital marketing experience including for sustainable and ethical fashion brands, women’s sport and fermentation culinary workshops. Content creation, UGC, email marketing and creative graphics as well as photography.
Image: Celie Nigoumi
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Commercial and Fashion Modelling
Freelance and agency signed model with unique features such as hetrochromia and short hair. Featured in publications including British Vogue and Digital Camera Magazine.
Image: Matthew Evas
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The Slow Approach Magazine
“An ode to the environment and to those who innovatively protect it.”
A sustainable fashion and living print magazine project coming into it’s forth edition. Sold online and it stores, featuring 100s of creators from the UK and beyond, aged 18-78.
Image: Matthew Evas
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Fashion Styling
Fashion styling, sourcing from the best sustainable brands of the UK.
Image: Kim and Jele wearing Isabelle Pennington Edmead by Ellie Kenney.
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Events
Events Assisting to Coordination, photography and videography.
Image: Poppyella Oakey for Carla Diogo/ Hamlin and Hive.
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Speaker
Delivered “The Five Pillars of Sustainable Fashion” at schools and events over the South of England and taken part in panel talks on accessible, sustainable fashion.
Image: Warminster School
A range of experience creates strength from variety of perspectives.
Sustainable styling, content creation, modelling and more.
Direction (Cover Three of The Slow Approach featuring Jessica Henlan. Photographer: Caitlin Warren Makeup: Sophie Kinross Fashion: Subversive Threads, The Amateur Weather Observers, Cashew The Cactus via F*** Fast Fashion BTS: Abiola Olaitan)
Events/ Speaker (Photo by Zara Williams at The Slow Approach Magazine Edition Two: Pre-Launch Party I hosted at Future Leap, Bristol. Photographed with Amelia, Founder of Sustainable Fashion Week)
Modelling (Photographer: Celie Nigoumi)
Photography (Hamlin and Hive's Drag Queen Workout event)
Direction (Cover One featuring Amy Louise. Photographer: Dan Mancey Makeup: Greici Rosa Fashion: Wear My Wardrobe Out BTS: Abiola Olaitan)
Speaker (“The Five Pillars of Sustainable Fashion” talk for Warminster School 3/23)
The Slow Approach Magazine
Sustainable fashion, print only magazine.
Ellie aka The Vanity Case by Zara Williams and Liz Kombate by Kaya Oatley.
